Relax and Spanish Platform Entain Deal.

[Garf79]

Relax Gaming have recently made an agreement with Spanish gambling operator Entain that will see Relax games more widely available for Spanish players. The deal will see Relax games come to 3 of Entains platforms, Bwin.es Partypoker.es and Partycasino.es. These platforms will get 30 of Relax Gaming's award winning games for players to play. Spain is one of the most established betting markets in western Europe and has a high percentage of gamblers per capita.

                      

In total, Relax provides more than 3,000 online casino games, from its high performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programs. I have written a few posts about Relax Gaming's partnership programs in the past you can read here.

Below is a statement from Relax and Entain about the deal between the two companies:

 

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16 June 2022 – Relax Gaming, the igaming aggregator and supplier of unique content, has agreed a deal to supply operator group Entain with its proprietary content in the Spanish market, marking its debut in Spain.  

Under the agreement, Relax will provide three of Entain’s brands, bwin.es, partypoker.es and partycasino.es, with 30 of its award-winning games, ,including fan favourites such as Temple Tumble  Beast Mode and Relax’s blockbuster hit, Money Train 2.

Additional proprietary Relax games will follow, with regulatory approval expected shortly from the DGOJ (Dirección General de Ordenación del Juego), Spain’s regulatory authority.

 

Firmly established as one of Western Europe’s leading markets, Spain offers a diverse range of local and international companies with more than 50 operators active as of today.

With numerous operators in Relax’s network licensed in Spain, the supplier will continue to announce additional operator partnerships for the market in the coming months.

This follows Relax’s hugely successful debut Italy earlier this year, which continues the company’s 2022 goals for further expansion across Europe’s key regulated markets.

Commenting on the debut, Alexia Smilovic Rønde, Chief Regulatory Officer at Relax Gaming, said:

"Relax Gaming continues to realise its trajectory in regulated markets by adding the Spanish jurisdiction to its list of supported European jurisdictions.

“Spain is known for its heightened regulatory conditions, which differ from other similar markets, and with Relax Gaming's expertise, technology and content we were up to that challenge – with the goal of delivering the market’s most seamless experience available to licensed operators and their players.

“We don't doubt this will result in an excellent start for operations and a steady growth in the Spanish landscape overtime."

Nadiya Attard, CCO at Relax Gaming added: “We’re absolutely delighted to go live in Spain – a market that all of us at Relax are very excited about.

“With some of Europe’s most enthusiastic players, as well as a wealth of untapped potential in a market that we believe is looking for top-quality games, we believe that we’re really going to drive differentiation with our award-winning catalogue.”

Obdulio Bacarese, Gaming Commercial Director at Entain, said: “We’re confident that Relax Gaming’s titles will be a huge splash in the Spanish market, and we’re excited to have these hits in our armoury to entertain our legions of players.

“Given the massive impact these games have had in similar markets throughout Europe, we couldn’t think of a better partner than Relax as we both continue to expand and grow in Spain.”

Established as one of the industry’s leading B2B suppliers, Relax Gaming has been nominated in an outstanding ten categories in this year’s EGR B2B Awards, as well as two CasinoBeats Developer Awards for Slot Collaborator of the Year and Game Soundtrack of the Year.

In total, Relax provides more than 3,000 online casino games, from its high performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.